Privacy Policy

This Privacy Policy describes how your personal information may be collected, used, and could be shared when you visit or make a purchase from Toothfish.org - Environmental Awareness & Activism, known herein as the or this 'website'.

Collection of your Personal Information

When you visit this website, we may automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse this webite, we may collect information about the individual web pages or products that you view, what websites or search terms referred you to this webite, and information about how you interact with this webite. We refer to this automatically-collected information as “Device Information.”

We may collect Device Information using one or more of the following technologies:

  • “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies in your browser, visit http://www.allaboutcookies.org.
  • “Log files” track actions occurring on this webite, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse this webite.

Additionally, if you register an account, or make a purchase, or attempt to make a purchase through this webite, we may collect certain information from you, including your name, billing address, shipping address, email address, and phone number. We refer to this information as “Order Information.” We do not collect your credit card or other payment details on this website. Any and all payments are processed by reputable, PCI Compliant 3rd party services such as PayPal, DPS, SecurePay and others. All such services provide their own privacy and terms of use satements on their respective websites.

If you complete and submit a form on this website, we may collect the information you provided for the purpose of engaging in the activity and in the manner detailed on the particular form. We refer to this information as “Contact Information.”.

Use of your Personal Information

When we talk about “Personal Information” in this Privacy Policy, we are talking about Device Information, Order Information and Contact Information.

We use the Order Information that we collect generally to fulfill any orders placed through this webite (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to: Communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Contact Information that we collect to provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud, and more generally to improve and optimize this website. For example, by generating analytics about how our customers browse and interact with this webite, and to assess the success of our marketing and advertising campaigns.

Sharing of your Personal Information

We may share your Personal Information with third parties for the purpose of analysing and interpreting this information. For example, we use Google Analytics to help us understand how our customers use this webite.

We may also share your Personal Information with a reputable 3rd party service such as MailChimp, Contact Contact, Xero, or other. All such services provide their own privacy and terms of use statements.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural Advertising

Through the use of 3rd party services such as Facebook ads, Google Adwords or AddThis sharing buttons, we may use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

  • Facebook - https://www.facebook.com/settings/?tab=ads
  • Google - https://www.google.com/settings/ads/anonymous
  • Bing - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
  • AddThis - http://www.addthis.com/privacy/opt-out
  • Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

Do Not Track

Please note that we do not alter this website’s data collection and use practices when we see a Do Not Track signal from your browser.

Your Rights

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information on this website.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through this webite), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

Data Retention

When you place an order through this webite, we will maintain your Order Information for our records unless and until you ask us to delete this information. When you subscribe to a mailing list or newsletter through this website, we retain your Contact Information until you unsubscribe or otherwise ask to have it removed.

Changes to this Policy

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us through the contact information on this website.